Concepts to Production: An Overview

Skills: Wireframing, Conceptualization, Implementation, Product Design, Product Development, Prototyping, Market Research, Manufacturing & Production

A high-level overview of how I conceptualize and produce designs/products across various platforms.

Small Business Rebranding

Created in collaboration and for a local small business with the goal to modernize their presence.

The goal of the entire rebrand was to keep a level of familiarity while updating UIs and ease of usability and accessibility. For example, I used an offwhite and offblack on the website pages to keep it clean, create a slight difference in visual interest, and make it less harsh on the eyes (especially for hard-of-seeing users).


SappyWorks Business Card

Conceptualizing and designing my own cards for print and digital use

My goal was to keep the design simple & effective by using a differentiating visual interest. This was achieved by splitting the front 2/3 to 1/3 for the logo vs. the call-to-action. I kept the back simple, but added the interest by connecting the front call-to-action (“Embrace the Madness”) using a top and bottom banner in a greyed out fashion.

Concepts to Physical Production

Above are various schematics I created and utilized for creating functional, 3D prints. Below are productions of the first and third schematics.